WhatsApp

I worked with Meta through Tek Systems over a 9 month contract on a variety of projects, including designing the presentation material used at Connect 2025. The bulk of the time, however, was spent with the B2B marketing team at WhatsApp where I helped evolve their brand, built the visuals for a variety of campaigns, and created a system of illustrations, designs, content modules and templates used to streamline the execution of high volume marketing materials, both static and graphic. I also worked with the team to generate a catalog of curated AI photography, with a wide variety of settings and subjects to be used across their marketing matierials.